Bringing the core material to the forefront of this brand, this 'confetti' identity is intended to show just how personal this craft really is, where every single bead is sewn in by hand to create beautiful sets of earrings sold by Boarders Beads.
Imagine the workspace set-up for this craft; beads scattered everywhere until the final product is created. This identity is supposed to feel very true to life.
Cheeky messaging (by yours truly) alongside hand-rendered logos fuse to drive home this handcrafted feel.
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